AI Insights · Timothy · July 2022
Top 5 Consumer Finance Apps in Israel Q2 2022 Performance
Analyzing the performance of the top 5 consumer finance apps in Israel in Q2 2022, including download rates and active user trends.
During the second quarter of 2022, the top 5 consumer finance apps in Israel showed varied performance trends in terms of downloads and active users. Here’s a closer look at the data from Sensor Tower.
לאומי saw a consistent flow in weekly downloads, peaking at 5.5K in mid-June and maintaining a steady range of 3.7K to 5.7K throughout the quarter. Active users fluctuated slightly, beginning at around 277K and peaking at 293K in early May before stabilizing near 274K by the end of June.
The בנק הפועלים - ניהול החשבון app experienced an increase in weekly downloads, peaking at 4.6K in early June. Active users saw a notable rise from 111K at the start of the quarter to a peak of 126K in early June, before ending the quarter at approximately 113K.
Bank Hadoar Manage Account observed a significant initial surge in downloads, reaching a high of 6.5K in mid-April, but saw a sharp decline to just over 200 downloads per week by the end of the quarter.
The בנק הפועלים - open app had a steady increase in weekly downloads, peaking at approximately 4.7K in early April. Active users also displayed growth, starting at 5.4K and increasing to around 6.7K by the end of June.
Lastly, מזרחי טפחות - ניהול חשבון showed consistent weekly downloads, fluctuating between 2.5K and 3.9K, peaking in early May. Active users saw growth from 59K at the start of the quarter to around 65K in early May, maintaining approximately 60K towards the end of June.
For more detailed insights and analysis, visit Sensor Tower.